Gold FAQ

What is the difference between white gold and platinum?

They are two separate metals. Gold is normally alloyed with copper, silver, zinc and nickel to add strength to the metal. Platinum normally is not alloyed and at the present is the hardest metal used in the manufacturing of jewelry.

Why is platinum so expensive?

The rarity of the metal and the extraction from platinum ore is what makes platinum so expensive compared to other materials used in jewelry. In today’s market, platinum can be 2.5 to 3 times the price of gold.

What is the difference between 10k, 14k and 18k gold?

The amount of alloy that is added to pure gold uses the European scale of measurement, 1000=pure or 24k gold. Pure gold or 24k gold is seldom used in jewelry because it’s too soft. Alloys such as copper, silver, zinc and nickel are added to give the gold more strength and color. The percentage of these alloys is what determines the karat designation and value. 10kt gold is .416% gold and .584% alloy. Using the American standard of 24k being pure gold, 10k gold is 10 parts gold and 14 parts alloy. 14k gold is .585% gold and .415% alloy or 14 parts gold and 10 parts alloy. 18k gold is .750% gold and .25% alloy or 18 parts gold and 6 parts alloy. The blending of different alloys also determine the coloration of gold, such as white gold, yellow gold, rose gold and black gold.

Which is more expensive, white or yellow gold?

Neither. The finished product is the same cost. Some jewelers may charge more for different colors of gold as a ploy.

What is the difference between Karat and Carat?

Karat refers to the purity of gold. Carat refers to the weight of gemstones.

Which ring goes on the left hand first, the engagement ring or the wedding ring?

The wedding ring is placed on the finger first, placing the ring close to the heart.

From Our Customers

What Falls Jewelers means to me: Integrity – has qualified staff to accommodate their customers. Respectful – of all customers. Studious – Owner Sam Falls, from a long line of Master Jewelers, and his staff continue to learn more about precious jewels, custom-made jewelry and repairs. Truthful and Honest – in helping their customers make the best choice for the occasion. Articulate – in stocking the top of the line inventory and has pleasant surroundings in which to shop. Perseveres – to please each customer, whatever their needs might be

Millie Hall , Kannapolis, NC